Meet Elena Cruz

I didn’t go viral. I didn’t go to college. I didn’t get a break.

I built income with a toddler under one arm and a cracked-screen laptop on my lap.

The world wasn’t made for moms like me to “make it.”

So I made my own way.
Now I teach women like you how to do the same.

Here, we talk Canva hacks and panic attacks.
We sell what we know, even if it’s messy.
We move fast, even if we’re scared.

This brand was built in late nights, low funds, and little wins.

And it’s here for women who don’t have time to “fail cute.”